Westcoast Fishing Tackle Hooch-e UV White/Glow Stripe

The Hooch-E is a 3.5-inch soft squid skirt from Westcoast Fishing Tackle, sold in packs of five and shown here in UV White/Glow Stripe. Its soft, flexible tentacles move like a fleeing squid in the water. It can be trolled, jigged or added as a teaser to another lure, and is aimed mainly at salmon, though it suits other saltwater and freshwater predators as well.

• Length: 3.5 in
• Pack of 5
• Soft, flexible tentacles
• For trolling, jigging or use as a teaser